While historical fires continue to burn in southern California, a number of Los Angeles brands have started to sell limited edition goods to collect crucial funds for rescue efforts.
Pulling themes of unity and strength, brick and mortar stores, as well as online shops and some celebrities, have designed items so that buyers represent their beloved districts and help their community in Los Angeles at the same time.
“We love and embrace, laugh and cry with our community and our customers every day,” explains Bernard Denney, co -owner of the West Los Angeles Shop Only tHe is alone which has published a line of articles to support forest fire efforts. “As owners of small businesses, we are determined to stay strong and help our neighbors and our community to heal.”
The collection includes shirts, hoodies and trucker hats, ranging from $ 35 to $ 70, which say “Altadena Strong” and “strong palisades”. Available in different colors and camouflage prints, the net benefits of the line – which exceeded $ 5,000 – will be given to the California Fire Foundation charity fund, which provides financial support to firefighters who have been affected by natural disasters, as well as those who were injured or killed in the exercise of rights.
For $ 50, streetwear brand the hundreds sells a “Love la” graphical t-shirt with 100% of sales going to Core (Community Organized Relief Effort), the mission of which is to provide immediate help to affected families as well as to future assistance to rebuild these communities.
(Dorothy Garcia; only the solitary)
Big Bud PressWho specializes in unisex clothes made locally and everyday products, has also focused on edifying morale. It sells a rail striped tote with a graphic “i love la” which recalls the classic “I love Lucy” logo. At a price of $ 30, the first batch of 300 bags sold in just three minutes, but the company plans to rewrite the bags in the coming weeks and introduce a “I Love La” T-shirt. Sales of these articles are donated to the Pasadena Community Jobs Center, which helps Eaton fire victims in the supplies and efforts to clean the neighborhood.
Haute Couture Milliner Gladys Tamez also threw his hat into the fund collection ring with two limited edition versions of its well -known The hood ($ 320) and Cowboy hat ($ 350), each with a red heart. Sales of these two hand -made caps will be given to the Los Angeles Fire Department Foundation. The brand has also decided to contribute to the funds of its sale in Gofundme WildFire Relief Fund 2025.
Rap megastar Doja catBorn and raised in Los Angeles, jumped into action, in partnership with Fashion Illustrator Pini on a line of $ t-shirts and $ 60 hooded illustrating a woman hugging California. Until January 30, all sales will be donated to the American Red Cross.
Portable art Advisory Consulting Crystals established a partnership with Painter Kenny SCHARF,, Originally from Hollywood, to design a range of shirts, crews and hooded sweatshirts that combine the emblematic faces of SCHARF “Moodz” with the printed effect of ABC glitter brands. With prices that go From $ 75 to $ 225The duo donates all profits to Pasadena Humane Society, who took Over 500 animals moved by the late Eaton.
(Kikay; undisputed principles; Sandra Lowe)
Rather than avoiding the reality of the tragedy, some brands have chosen to place forest fires before and at the center of the conceptions of their emergency products. Streetwear city center brand Undisputed principles has released a line of funds for funding fund printed with real photos of fires and words “Los Angeles: Together,, We raise ourselves above tHe flame. “The $ 30 shirts are made locally in Los Angeles, all the profits paid to the Goofundme's Wildfire Relief 2025 background.
Fresh sells a t-shirt with a graph of a Super scoop On the front and a thicket of burning trees on the back. With a price of $ 40, the label also divides funds from the Los Angeles Fire Service Foundation, Direct Relief and Best Friends Animal Society.
The firefighters were also in the spirit of the local artist Jennifer Vallezwhich sells cable cups in ceramic ($ 25), goblets ($ 30), stickers ($ 6) and shirts ($ 30) with a person illustration Wearing an inspired cap inspired by dodgers Surchanted a firefighter. The net product of its Fire fundraising line will be donated to the American Red Cross, the Los Angeles Fire Department Foundation and the Best Friends Animal Society.
Never of the kind to avoid being daring and daring is the emblematic printing screen of Los Feliz Y–What. The owner Bill Wyatt designed a few shirts playing on themes of a burning heart encapsulating the word “the” part of the sales for each $ 20 shirt will be used to finance the efforts to clean upwind storms and help the homeless population of
Buyers can help the environment and support rescue efforts by buying a Vintage recycled hoodie or t-shirt of Sincerely. The brand makes a donation of 30% of sales of one of its Los Angeles and Los Angeles neighborhood clothing at California Community Foundation Fund Recovery Fund.
As Ysabella Delgado, co -owner of the Altadena based jewelry brand Kikay Said The Times, the objective of selling forest rescue products is less to collect funds than to create a source of comfort and belonging for those who have lost their hometown. Kikay sells ribbed velvet hats ($ 30) and tote bags ($ 25) sewn with sparkling letters that read “Rebuild Altadena”. All profits are sent to GoFundme training for residents who have been moved by the late Eaton. Delgado, whose house and workshop were made uninhabitable due to smoke damage, explains: “I want people to see (our hats and bags) in nature and I know that there are so many people who fight for our small town not only to recover, but to rebuild louder.”
(Teddy Fresh; Jennifer Vallez; Project Paulie; Pasadena CLSC)
Last year, Pasadena CLSC created a line of merchandise for the City of Pasadena which celebrates local creatives. A similar feeling is clear in its “newly created Altadena catering department”. Collection of shirts, hoodies and crew. Designed with the intention of encouraging owners and residents to stay in the region, clothes also express sentences “restore. Rebuild. Renew ”. And “not for sale”. One hundred percent of the sales of these items, which vary from $ 36 to $ 65, will be returned to the community in the form of gift cards distributed through the Dena rescue fund.
Los Angeles clothing brand Haley Solar also concentrated on the fire Eaton with “Altadena hats “ ($ 48) and cap ($ 44) with a fox motif commemorating the loss of the restaurant boulevard Lake boulevard, Fox restaurant. Caps sales, as well as 20% of all online sales, will go to the Altadena fire resumption fund and the store's own store program, which offers free purchase credit and access to Free clothing racks To their Eagle Rock location for anyone who was moved by forest fires.
For those who prefer to decorate their house rather than extend their wardrobe, consider Cult smile Mutual help sticker pack. Each beam of $ 20 comes with eight conceptions of stickers, including a pair of muscular arms bent in The form of “the” and a green parrot graph with the sentence “Only people / save people.” Until now, the brand has collected more than $ 2,200, which will be allocated directly to the families of Altadena affected by fires.
Although it is never too late to enter Forest fire recovery effortsThere is an expiration date on these specially designed items. Many of them are made in small lots and will only be for sale until the end of this month. If you want to make a difference in someone's life – and wear a piece of history – act quickly.
