The British Heart Foundation (BHF) will open its brand new store concept `Store of the Future '' on Thursday, May 1 in the Straiton Retail Park in Edinburgh.
The BHF has always undertaken to stimulate sustainability. Whether to save 54,000 tonnes of goods to waste each year, including 186,000 sofas and armchairs, selling more than 11,000 tonnes of pre-liked clothing or using energy-efficient lighting with its stores across the country, for example.
Now, the charity has taken the next step in this trip. The new store design elements include a box made using waste textiles coming directly from BHF shops, clothing hangers produced using ocean plastics, floor coverings produced from recycled materials and an entire lighting system that has been produced via a 3D printing process using recycled plastics.
This is the first BHF boutique in which the “Store of the Future” concept is tested.
The 7,000 square feet store will have a range of clothing, accessories, utensils and pre-like books. The value and the choice remain at the heart of the BHF retail sales offer and customers will be able to discover more for less every day.
The store's front window was stylish using parts at the top of the genre by the actress and the Retail Ambassador of the British Heart Foundation, Kimberly Hart-Simpson, using prefabricated BHF stores. The store will also include recycled furniture for design students at the University of Edinburgh.
The store has its own defibrillator attached to the external wall, helping to protect the hearts of the community. The BHF also invests more than 60 million pounds sterling in pioneering research in Scottish universities and all the money raised in this new store will help finance this rescue work.
Professor Matt Reed of the University of Edinburgh will attend the opening of the new BHF store.
He directs a clinical trial funded by the BHF to test whether an advanced cardiac surveillance patch that can potentially change can better diagnose heart rate problems in people who attend with unexplained fainting. It is only one of the many revolutionary studies that the BHF finance in Scotland.
Allison Swaine-Hughes, Director of retail at the British Heart Foundation, said: “This store in the future concept is our next step that we are exploring for our retail field. As the largest charitable retailer in the United Kingdom, we remain determined to reduce, reuse and recycle our resources so that there is no avoidable waste. We are testing new ways we can better look for our customers, donors and the environment.
Purchases with the BHF are not only to save money, it is a question of saving lives by helping to finance research on heart and circulatory diseases and to prevent unwanted items from going to the discharge, which we know also motivates buyers to choose to shop with us. We look forward to welcoming everyone through the doors very soon. »»
The British store Heart Foundation Edinburgh Straiton will open at 10am on Thursday 1st May 2025.
