Meta finally recognizes that the flow of Facebook is filled with too many spam publications. In an updateThe company says it plans to start “repress” some of the worst offenders. “Facebook Feed does not always serve fresh and engaging messages that you always appreciate,” writes the company. “We work there.”
More specifically, Meta says that this will lower the scope of creators who share publications with “long and distracting legends” as well as publications with legends that are not relevant or unrelated to shared content. These accounts will no longer be eligible for monetization. Likewise, the company says that it takes “more aggressive” measures to fight against the “spam networks which coordinate a false commitment”. This includes the creation of comments from these less visible accounts and the deletion of Facebook pages intended to “inflate the scope”. Meta also tests a feature that allows users to make comments anonymously in order to report them as not “useful”.
The update comes as Meta tries to reorganize Facebook to make it more attractive for “young adults”. The company recently brought back a tab for the content of friends, in an update that Mark Zuckerberg described as making the platform more like “And Facebook. “However, Meta's update does not mention one of the most persistent forms of engagement that have emerged on Facebook in the past year: AI Sold.
The phenomenon, which was widely documented by 404 mediainvolved bizarre images, often insensitive to AI – like the now sadly famous “Shrimps Jesus»- which serves little goal other than agricultural commitment for people trying to earn money on or out of Facebook. These spammers are often helped by the own Facebook algorithm, which stimulates publications, researchers be found.
Sols and AI engagement baits are not the only types of low quality publications that have overwhelmed user's Facebook flows in recent years. I regularly see pages articles that seem to only make screenshot of old Reddit messages from R / AITA, or to recycle the old news of celebrities that I am not or do not particularly care. Meta reports on the most visible content on its platform Regularly characteristic Anodene publications which are designed to accumulate millions of comments, such as those who ask users to comment “Amen»Or resolve basic mathematical equations. Articles like this may not adapt perfectly to Meta's last repression, although it is unlikely that many Facebook users really appreciate this content.
The company notes that it also tries to “raise” the creators who actually share original content, including repressing the accounts that steal their work. But given how easy it is to make a good original content, it could be long before Meta can control the problem of Facebook spam.
